War propaganda: fundamentals
applied exegesis in the context of the USA colonisation of Iraq
"We" do not want war!
"The enemy" wants War!
"The enemy" is the devil in disguise
"We" defend a noble cause!
Enemies atrocities versus "our" 'glitches'
"The enemy" utilises evil weapons!
"The enemy" suffers terrible losses
Everybody agrees with "us", duh!
Anyone in doubt is a backstabbing traitor
General war-reversing rules
"Peace cannot be kept by force.
It can only be achieved by understanding"
"Violence is the recourse of cowards"
(Well known lore)
When somebody points at the moon, only a fool looks at the moon, reversers look at the pointing finger, and sometimes bite it off.(Ancient reversers' lore)
The THIRD common denominator, the 'demonisation' of the enemies, is of paramount importance.
For most human beings, it takes an awful lot to allow them to kill another human being. The only way to drill them is to justify the killing, making the enemy look as beast-like and as evil as possible.
The demonisation is often also accompanied by a 'leader personification' of the enemies, due to the fact that you cannot seriously hate a whole 'population' without being as ridiculous (and dangerous) as the nazi with the jews, it is not 'bon ton' any more to hate a whole race in these 'politically correct times... so you have to concentrate your propaganda name-calling on the leader(s) of "our" supposed 'enemies'.
Hence it's Milosevic, Hitler, Saddam, Stalin, Napoleon, the Kaiser... whomever, and sure not (yet) 'the Serbs', 'the Germans', 'the Iraqis', 'the Russians', 'the French', 'the San Marinoers' :-)
Since, alas alas alas, 'war cannot be avoided' if "we" are facing pure 100% evildoers, hissing snakes, venoum spitting spiders, kids eating monsters and women raping monkeys (monsters and monkeys being in both last cases the subjects). The leader of the enemies 'must' be a dangerous, sadistic, indefendable criminal "tyrant". Brainless zombies with a three seconds attention span, the target of all kind of propaganda, need a clear distinction between 'good white hat guys' with blue eyes and blond hair and evil 'dark hat baddies', with bad manners and a low treacherous, cowardish attitude.